Tag: 3 Things Back To CRC Insights

Dropshipping, Kroger Online, YouTube

Dropshipping Capability Growth In our 2019 supply chain benchmark, 56% of manufacturers we polled indicated they currently have dropship capability, an increase from 40% from last year’s benchmark. Hardline manufacturers tend to outpace CPG companies with this capability as CPG... Read More

Social Commerce, Free Fresh, Amazon Growth

Social's Not Just for Inspiration Our research indicates that the usage of social media has increased significantly in eCommerce with 42% of consumers now using social media “almost always” or “often” in their research process, up from 32% last year.... Read More

Commerce Marketing, Amazon Pickup, 3Q Results

Commerce Marketing Amazon is an important destination for shoppers along each point in the path to purchase, and a strong presence on Amazon can yield positive results across channels, both digital and physical. As a result, manufacturers have evolved their... Read More

Global Vendor Managers, Walmart.com Discounts, Amazon Posts

Global Vendor Managers Amazon is approaching some manufacturers about investing in a global vendor manager. Amazon has historically had this offering, and it was primarily focused around expanding assortment, which may or may not make sense given the market. However,... Read More

Omnichannel, Google Shopping, Brand Generations

Amazon and Walmart.com Shoppers Use Both Digital and In-Store Resources for Research Stores remain an integral part of the product research process as well as a shopping destination for both Amazon and Walmart.com shoppers, especially when it comes to the... Read More

Overlap, Stores, Growth Outlook

Amazon Shoppers Increasingly Considering Walmart.com Our recent consumer study on Amazon.com and Walmart.com shoppers indicated that 90% of Walmart.com shoppers also purchase on Amazon, and 60% of Amazon shoppers buy on Walmart.com. This means that similar strategies can work for... Read More

Mobile, Alexa, Path to Purchase

Mobile Consumers Increasingly Important for eCommerce eCommerce players continue to emphasize the importance of mobile platforms for eCommerce, including both mobile websites and apps, with a number of them showing mobile representing 50% or more of total orders. Specifically, we... Read More

Marketplaces, Amazon’s Search Algorithm, Ad Spend

eTailers Continue to Look to New Products and Services for Growth and ProfitabilityOur review of Pure Play eCommerce companies highlighted a continued trend of eTailers introducing new products and services, in an effort to continue to drive growth and improve profitability... Read More

eComm Logistics, Target Loyalty, Amazon Sales

Logistics Remains a Focus for eTailers as Amazon Continues to Raise the Bar Amazon’s announcement last quarter that Prime Shipping would move to overnight delivery from the prior two-day, appeared to drive increased sales for Amazon and allow the eTailer... Read More

Consumers Choosing Amazon, Private Label Ads, Dropshipping

Amazon Continues to Dominate Path to Purchase Our data suggests that online shoppers are expecting to purchase more on Amazon over the next 12 months and Prime membership has increased meaningfully vs. last year. Beyond shopping on Amazon, consumers are... Read More

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