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Farm & Home Retail Council

CRC’s Farm & Home Retail Council is a comprehensive resource for managing both small and large Farm & Home retailers such as Tractor Supply, Orscheln, Bomgaars, Rural King, and other top regional retailers.  The depth and breadth of our channel insights, historical datasets, and industry expertise reflects 20 years of channel experience, with council members represented across all major categories within Farm & Home Retail.

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Insights to help you win with key customers and outperform the overall industry

Our proprietary research process measures performance across key Farm & Home Retail categories and industry drivers. We specialize in identifying inflections to help you grow more profitably and better navigate the quickly evolving customer path to purchase process. Through your partnership, you can expect key industry updates, shopper profiles, benchmarking resources, department performance insights and much more.

CRC Farm & Home Retail Council

Ways to engage

Aimed at sharing real-time best practices across the industry, we facilitate small-group virtual and in-person roundtable discussions with our members every quarter. These sessions allow professionals to navigate new challenges and identify vendor best practices. We also hold webinars throughout the year to dive deeper into the latest trends and themes we’re noticing in our work.

Request a sample report

Let us help position your business for the next leg of growth within the farm & home retail channel including top retailers like Tractor Supply, Orscheln, Bomgaars, Rural King, and other top regional retailers. Click to request a sample report with key details for success and connect with our farm & home experts.