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Walmart Digital Initiatives

Walmart Digital Initiatives, Yahoo! Shops, Online Grocery Price Improvements

Walmart has several digital initiatives in place including a push for a more positive Walmart+ experience score, improving pick-up and Walmart Connect capabilities, and growing delivery. Priorities for Walmart Connect include growing offerings, introducing in-store experiences and unifying paid search... Read More

Amazon Updates; Prime Day, Pharmacy Launch; 2Q Share Gains

Our recent consumer study suggests that 51% of Prime members made a purchase during Amazon's Prime Day this year (vs. 45% last year). Our research also suggests that Amazon was able to add a great deal of members during the shopping... Read More

Amazon Fresh Investment; Alibaba Sets Record; Consumer Pandemic Savings

The COVID-19 pandemic has dramatically altered how consumers are buying groceries with a major shift to online platforms. As a result, a net 64% of brands plan to increase their level of support for Amazon Fresh in '21 and nearly... Read More

Direct Import Program; Walmart+ Launch; Increasing Budget for Amazon Paid Search

We estimate Amazon’s GMV growth rate nearly doubled in 2Q20 as pandemic-driven buying behavior increasingly shifted online. We expect this trend to continue, forecasting 37% and 40% growth in 3Q and 4Q respectively. With massive growth comes fulfillment challenges and ordering and... Read More

Consumers’ Reacting to COVID-19 with More Online Shopping

Shift to Online; Ad Revenues Falling; Amazon Winning Share

Our consumer study published earlier this week suggests consumers are moving more purchasing online as they are stuck at home. According to the study, consumers are planning to increase online purchases 20%, making 49% of their purchases online over the... Read More

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