Tag: Coronavirus Back To CRC Insights

Extended Shipping Times Hurting Amazon “non-essential” Sales

Amazon Shipping Times, Best Buy Online up 250%, eCommerce Share Gains

Our most recent Amazon Vendor Benchmark indicates shipping times are delayed by 2.5-4.6 days on average for manufacturers in the benchmark. Our research suggests this has hurt conversion rates to a degree on Amazon, opening the door for its rivals... Read More

Consumer Study Shows Routines Changing

Consumer Routine Changes, Costco eComm Up 50%, Fastest Growing/Declining Categories

Our most recent consumer study published this week shows 86% of consumers are drastically altering their daily routines (+12 points from earlier in March) and on average expect the crisis as well as their altered shopping behaviors to persist for... Read More

Essential Categories Seeing Stronger Sales on Amazon

Essential Product Sales, In-Store Shopping Bans, Amazon COVID-19 Cases

The second round of our Amazon manufacturer benchmark indicates that Amazon’s focus the last 10 days has resulted in a widening performance disparity between essential and non-essential categories. This played out with a much wider dispersion in sales in March... Read More

Consumers’ Reacting to COVID-19 with More Online Shopping

Shift to Online; Ad Revenues Falling; Amazon Winning Share

Our consumer study published earlier this week suggests consumers are moving more purchasing online as they are stuck at home. According to the study, consumers are planning to increase online purchases 20%, making 49% of their purchases online over the... Read More

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