Tag: Walmart Back To CRC Insights

Amazon Updates; Prime Day Consumer Insights; Pharmacy Launch; Gains Share in Online After Disruptive 2Q

Our recent consumer study suggests that 51% of Prime members made a purchase during Amazon's Prime Day this year (vs. 45% last year). Our research also suggests that Amazon was able to add a great deal of members during the shopping... Read More

Amazon Fresh’s Investment in 2021; Alibaba’s Singles Day Record; Consumers Save During the Pandemic

The COVID-19 pandemic has dramatically altered how consumers are buying groceries with a major shift to online platforms. As a result, a net 64% of brands plan to increase their level of support for Amazon Fresh in '21 and nearly... Read More

Retailer Paid Search; Whole Foods Expands Grocery Pickup; Commerce Marketing

As eCommerce gains prominence, manufacturers continue to be drawn to paid search advertising activations across different customers. 71% of respondents polled during our Summit indicated they spend 75% or more of their ad budget on Amazon within paid search activations.... Read More

General Merchandise Spend Increases; SpartanNash Deal; Direct to Consumer Strategy

General Merchandise spend intentions have increased to a net 22% of shoppers anticipating buying more over the next 30 days (vs. a net 13% in July), likely in part due to Prime Day and other deal days from competing retailers. Apparel,... Read More

Delivery and Pickup Delays; COVID Costs; Expected “Return to Normal” has Worsened

In September, when asked about their most recent online order, anywhere from a third to 44% of consumers have experienced delays on delivery or pickup times across multiple retailers. When looking at the weighted averages, Target.com performed best, while Wayfair had... Read More

Post-Pandemic Retention, Costco Holds Off on BOPIS, Holiday Promotional Plans

We recently surveyed 1,386 general merchandise consumers across seven key online retailers to determine how these retailers are performing, which ones are leading and lagging on different dimensions, and to what degree consumers think they’ll use these eCommerce sites post-pandemic.... Read More

Direct Import Program; Walmart+ Launch; Increasing Budget for Amazon Paid Search

We estimate Amazon’s GMV growth rate nearly doubled in 2Q20 as pandemic-driven buying behavior increasingly shifted online. We expect this trend to continue, forecasting 37% and 40% growth in 3Q and 4Q respectively. With massive growth comes fulfillment challenges and ordering and... Read More

Back-To-School; Post Office Raises Rates; eCom Market Booming in the US

According to an analysis from Stackline, online growth across Amazon, Walmart and Target has decelerated in back to school categories year-to-date. Both Walmart and Target had discussed back-to-school sales across digital and store formats during their earnings calls this week,... Read More

Consumers Returning to Stores; Walmart’s Special Bonuses; ’21 Growth on Amazon

Our consumer research suggests delivery to home has continued to decline for the past month for groceries but has remained relatively consistent for general merchandise purchases. For groceries, the peak appears to have occurred in May with 31% of consumers... Read More

Facebook makes progress on social commerce

Amazon Media; Social Commerce Update; Material Acceleration in eCommerce Growth

Amazon’s advertising business grew 44 % during 1Q (ending March 2020), up from 41% during the prior quarter. In our research, 1P manufacturers on average were increasing the amount of spend with Amazon’s paid search advertising units (AMS), citing continued... Read More

Cleveland Research Company

1375 E 9th St #2700
Cleveland, OH 44114