Tag: Omnichannel Back To CRC Insights

Mask Mandates Re-instated; Amazon 2Q Recap; Supply Chain Optimization

With the COVID-19 Delta variant on the rise, last week the CDC recommended that all individuals should wear masks in public indoor areas, regardless of vaccination status. In response to the CDC’s announcement, big-name retailers have started to re-instate their... Read More

Amazon demand trends

Strong Amazon Demand; Target’s Same-Day Delivery Services; Q4 Digital Sales

Our research suggests demand trends remain very strong 1Q to-date and brands and Amazon management alike expect elevated demand to continue for the near term at least. In many categories, Amazon appears to be ordering aggressively in 1Q as it works... Read More

Amazon Fresh B&M

Amazon Annual Vendor Negotiations; Costco Curbside Tests; Buying Behaviors Post-COVID

Over the last several years, many manufacturers have increased spend requests during their Annual Vendor Negotiations (AVNs). In our latest benchmark study, Amazon appears most focused on asking manufacturers to spend more on co-op, merchandising programs, and its SAS resource.... Read More

Omnichannel & Pureplay Collaboration; Commerce Marketing Growth; COVID-19 Concessions

In our latest benchmark research on team collaboration, an increasing number of brands are connecting their Amazon teams with their omnichannel teams. This is because emerging omnichannel retailers often model their digital business and strategies after Amazon. About half of... Read More

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