Tag: Pandemic Back To CRC Insights

Amazon Prime Day

Amazon Prime Day, Hybrid Selling Model, & Post-Pandemic Grocery Shopping

  Our research suggests an uptick in interest among brands to pursue the hybrid model on Amazon. This means brands would maintain their 1P retail relationship with Amazon’s retail team while also offering assortment on the 3P marketplace, either via... Read More

Amazon Partners with BigCommerce

Amazon DSP, BigCommerce Partnership & Post COVID-Consumer Survey

  While Sponsored Products (paid search) remains the biggest focus for brands advertising on Amazon, brands continue to expand beyond paid search to leverage Amazon’s broader advertising capabilities, to reach consumers higher on the funnel, and as CPCs are generally... Read More

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