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Home Improvement Summit

Designed exclusively for industry professionals, the CRC Home Improvement Summit connects manufacturers and retailers who are interested in maximizing their home improvement business.

Our seventh annual Home Improvement Summit will provide frontline insights, new merchandising strategies, and clear tactical and strategic recommendations to help maximize the home improvement opportunity across both brick & mortar and eCommerce.

This event is crafted and uniquely positioned to bring together like-minded professionals to gain intelligence and insights about the home improvement sector and is best suited for Senior Executive Leaders, VP of Sales & Marketing, Retail Team Leads & Account Managers.

The HIC Summit offers curated sessions crafted and presented by the Cleveland Research team as well as a fireside chat with guest speaker Marc Gorlin, CEO of Roadie and a Pro Customer Panel Question & Answer Session.  There will also be plenty of networking opportunities throughout the duration of the event.

Schedule of Events

Click here to download the agenda

Hotel Accommodations

Hilton Charlotte Center City
222 E 3rd St
Charlotte, NC 28202
(704) 377-1500

Reservations can be made by clicking here or by calling (704) 377-1500.
Room rate: $209 per night


Home Improvement Summit Presenters

Mark Herbek, CFA
Founding Partner, Executive Director, Cleveland Research Company

Mark is a founding partner and the Executive Director of Home Improvement at Cleveland Research Company.  He has spent the last 15 years analyzing the home improvement and building products industry (Pro, DIY, and eCommerce path to purchase), specializing in identifying inflections to help vendors grow more profitably and better navigate the constantly evolving customer purchase decision process. Mark has been invited to speak at dozens of industry events, including key conferences, industry tradeshows, and distributor and association meetings.

Matthew Leiser
Director, Home Improvement Council, Cleveland Research Company

Matt is the Director of the Home Improvement Council at Cleveland Research Company providing actionable business intelligence for CRC’s partners on home improvement and the building products industry for Pro, DIY, and eCommerce. Prior to his current role, Matt worked at Target Corporation in Minneapolis, where he developed a passion for mass retail in a variety of merchandising and management roles within Apparel and Accessories, Health and Beauty, Grocery and Home Improvement.

Omarr Aleem
Senior Analyst & Partner, Cleveland Research Company

Omarr is a Partner and Senior Analyst at Cleveland Research Company covering the home improvement and new construction space.  Since the company’s inception, he has spent the last 12 years analyzing homecenters and new construction for our equity research business, along with helping vendors win in today’s changing environment, and presenting insights at key conferences and tradeshows.  Prior to his with CRC, Omarr worked as a Research Associate at FTN Midwest Securities and was also a member of GE’s Capital’s Financial Management program.

Marc Gorlin
CEO, Roadie

Marc Gorlin has been a successful entrepreneur in Atlanta for over 20 years.

Marc founded Roadie in 2014 as the first on-the-way delivery service that puts unused capacity in passenger vehicles to work by connecting people with items to send with drivers heading in the right direction. Roadie provides consumers and businesses across almost every industry a faster, cheaper, more scalable solution for same-day and urgent delivery. With over 120,000 drivers, Roadie works with some of the world’s biggest companies, such as The Home Depot, Delta Air Lines, and Ferguson, for last-mile delivery nationwide and now covers 89% of all U.S. households — the largest local same-day delivery footprint in the nation.

Before starting Roadie, Marc co-founded and was Chairman of Kabbage Inc., which provides working capital to small and medium-sized businesses. To date, Kabbage has raised more than $500MM and provided more than $6B in capital to more than 120,000 small businesses. Prior to Kabbage, Marc co-founded VerticalOne Corporation, a content personalization service that was sold to S1 Corporation (Nasdaq: ACIW) for $166 million.

In 1996, Marc was a co-founder and an original board member of Pretty Good Privacy (“PGP”), a company formed to commercialize one of the most prevalent security standards on the Internet, popularized in the book The Girl with the Dragon Tattoo. Marc assisted with the initial formation of PGP and oversaw the financing, growth and eventual sale of the company to Network Associates in December of 1997. Marc is an active speaker on serial entrepreneurship, innovation, and venture funding.

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Home Improvement
Hilton Charlotte Center City
Dec 5, 2019
7:00 am - 3:00 pm
Hilton Charlotte Center City
222 East Third Street
Charlotte, NC 28202 United States

Cleveland Research Company

1375 E 9th St #2700
Cleveland, OH 44114