SIOC Extended; AmazonCommercial; External Partners
Amazon Extends SIOC Deadline During our LiveCast event this week, several manufacturers alerted us that Amazon announced yesterday that it was delaying the implementation of SIOC chargebacks until September 3rd. This is likely in response to the meaningful challenge brands are facing in adopting to these new standards, including developing new…
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Freight Savings; Alibaba in the US; Amazon Segment Growth
Shippers Seeing Opportunity for Freight Savings Our research into the transportation space has indicated that Truckload (TL) rates are trending down 5-10% in recent bids (as compared to 5-10% increases a year ago), providing an opportunity for manufacturers to mitigate cost pressures across the rest of the business (tariffs, raw…
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Prime Day, EU Investigates Amazon for Antitrust, AVS Benchmark
Amazon’s Prime Day Showed Y/Y Increases in Duration, Items Sold, and Competition Amazon announced that over 175 million items were purchased during this week’s Prime Day event (up from 100mm+ last year), surpassing Black Friday and Cyber Monday’s combined 2018 sales. Our research indicated that some of the key changes from…
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Online Home Improvement, Etsy Free Shipping, Amazon Hires
Amazon Continues to Lead Online Home Improvement Category Our research indicates online Home Improvement sales have seen strong growth recently. In partnering with Stackline on this report, its digital shelf data indicates Amazon is seeing the fastest growth in the category at 45% Y/Y growth compared to Home Depot trending…
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Analytics Teams; Prime Day Competition; eBay and Alibaba
eCommerce Team Benchmark Shows Brands Increasingly Leveraging AnalyticsOur research shows analytics can be one of the most important tools for building a successful eCommerce strategy, but oftentimes this area has lacked resources as it can be difficult to lay out the business case. However, our Teams Benchmark suggests that over…
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Advertising Teams, Delivery, MAP Policies
eCommerce Team Benchmark Suggests More Manufacturers Working with External Partners to Execute Amazon Advertising Advertising is increasingly getting delegated to external partners according to our benchmark results this year. Only 34% of survey respondents reported managing Amazon advertising in-house (vs. 45% a year ago), while 55% are using external resources…
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Product Launches on Amazon, Investing in Influencers, Prime Day 2019
Born to Run Aids New Product Launches Amazon’s product launch program called Born to Run continues to be highlighted as a positive program amongst our council members. While Amazon does retain the right to return unsold inventory, most manufacturers are able to accurately predict the right amount that can sell…
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eTailer Performance, Ad Acquisition, Competing with Amazon
eTailers See Mixed Growth This QuarterOur quarterly eTailer report showed mixed eCommerce growth across eBay, Wayfair, Alibaba, and Etsy, though the outlook from these companies did improve slightly for the balance of 2019. Negative impacts to growth included trade war concerns, new eCommerce tax regulations, and slowing advertising spend. Going forward,…
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Ultrafast Fresh Expanding, 3P Inventories Growing, Private Label Penetration Modest
Amazon Ultrafast Fresh Continuing to Expand Our research indicates Amazon is continuing its efforts towards the expansion of Ultrafast Fresh. The Las Vegas UFF market is expected to be live in early July and SpartanNash warehouses will be ready towards the end of May or early June in Dallas, Texas. The…
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