Tag: Social Media Back To CRC Insights

Source: alibabagroup.com

Social Path to Purchase, Singles Day, Amazon Chargebacks

Social Media in the eCommerce Path to Purchase US consumers are using social media across most phases of the path to purchase. Perhaps unsurprisingly, shoppers report that they are commonly using social media platforms to discover new products, although even... Read More

Dropshipping, Kroger Online, YouTube

Dropshipping Capability Growth In our 2019 supply chain benchmark, 56% of manufacturers we polled indicated they currently have dropship capability, an increase from 40% from last year’s benchmark. Hardline manufacturers tend to outpace CPG companies with this capability as CPG... Read More

Social Commerce, Free Fresh, Amazon Growth

Social's Not Just for Inspiration Our research indicates that the usage of social media has increased significantly in eCommerce with 42% of consumers now using social media “almost always” or “often” in their research process, up from 32% last year.... Read More

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