2022-0602 Hero Image Digital Marketing

Amazon Advertising Challenges; Amazon Store & Posts; Retail Foot Traffic

Ecommerce

Increased cost to advertising on Amazon is top challenge for brands year-to-date: In our 2022 Amazon Advertising benchmark we found that over half of General Merchandise and Food & CPG brands reported that CPC/CPM increases have been the biggest challenge within Amazon Advertising since the start of 2022. For General…

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