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Amazon DSP and Video Ads, HD Delivery, AVNs

Amazon Expanding Advertising through DSP and Mobile Video Ads Our research indicates that Amazon’s DSP offering appears to be seeing more interest from brands as Amazon improves customer service and invests in a larger sales force for the service. Amazon... Read More

AVN’s Remain a Challenge; Amazon Limits Private Label Ads; Amazon Remains eComm Growth Leader

AVN Negotiations More Difficult and Slower Than Last Year Feedback from brands selling on Amazon over the last several weeks indicates that annual vendor negotiations (AVN's) remain a challenge. Amazon continues to focus on profitability, which is leading the eTailer... Read More

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