Understanding Amazon’s Key Initiatives for ’19 & Beyond



The CRC eCommerce team hosted a 60 minute webinar to discuss CRC’s latest insights into Amazon’s key initiatives heading into 2019.

This webinar is designed to help brands understand Amazon’s key initiatives for ’19 as an input to guiding strategic planning on the account for the coming year.  Amazon’s strategic focus has increasingly turned towards maximizing profit over the last two years resulting in new requirements for working with Amazon going forward.  The eTailer is also making meaningful investments into newer areas like Amazon Business, physical stores, advertising, and grocery, all areas that represent new opportunities for brands selling on the platform.