Key questions that we addressed include:
- How does Amazon’s 3P marketplace work?
- How does the marketplace strategically fit with Amazon’s business?
- What can brands do to help counteract counterfeits, IP infringements, Product Proliferation, Poor Content, and Pricing Deflation?
- What is the hybrid model and why are more brands putting it to work?
About the CRC eCommerce Team
Russ Dieringer, Executive Director, eCommerce Council
Russ Dieringer has been Executive Director of Cleveland Research Company’s eCommerce Council since September 2015, responsible for research, events, and advisory projects. Russ has always loved digging deep into different industries to help investors and brands uncover new areas of opportunity. Prior to joining CRC, Russ worked in the investment industry as a senior analyst helping manage private market investments for Parkwood, a family office located in Cleveland. In addition, Russ originally started his career at CRC helping investor clients uncover the best technology company investments.
Mitch Barley, Director, Digital Advertising Council
Mitch Barley recently joined Cleveland Research as a Director of Digital Advertising. Previously, Mitch worked for a global media agency where he lead the strategic development of ad campaigns for major brands, including KraftHeinz Company and Sprint Wireless. Mitch offers experienced perspective in the advertising space and is looking forward to developing new Digital Advertising market research at CRC.