Costco continues to outperform Sam’s Club on most metrics, but Sam’s Club did close the gap on traffic in the companies’ most recently reported quarters driven primarily by more competitive pricing. Is this performance sustainable? Can Sam’s Club successfully compete within the traditional retail and club channels?
We seek to answer these questions and more on our 60 minute Sam’s Club Webinar. We provided a current state of the business and real-time performance overview for Sam’s Club as it relates to the competitive set, and provide an update on the recent store closures, price investments, and the new MADRID program. We also provided forward looking forecasts and a longer term outlook on how suppliers can win with Sam’s Club in 2018 and beyond.
We discussed following agenda, and concluded the hour with Q&A:
- Sam’s Club Performance Overview
- Real-time Strategies Impacting Suppliers
- Recent Store Closures
- Price Investments
- ISB Strategy
- New MADRID Program
- Competitive Landscape/eCommerce
- CRC Conclusions/Forecasts & Action Items
About the CRC Traditional Retail Team
Jackie Lewis, Director, Traditional Retail Council
Jackie Lewis joined Cleveland Research Company in 2010 on the equity side of the business covering the food retail and foodservice industries. She has since moved to market research where she currently serves as Director of the Traditional Retail Council, dedicated to writing research and hosting events for supplier and manufacturers selling into the mass, club, grocery, dollar, drug, and specialty retail channels.
Previously, Jackie worked as Data and Media Manager for a full-service B2B marketing agency in Chicago, overseeing all media and data-related purchases internally and for the firm’s clients. Jackie lives in Chicago with her husband and border collie mix, Scout. She holds a Bachelor’s of Business Administration from the University of Notre Dame.
Rusty Wilson, Director, Traditional Retail Council
Rusty Wilson is the Director of Traditional Retail Council at Cleveland Research covering broadline and food retail including the grocery, mass/value, club, and natural/specialty channels. Rusty joined Cleveland Research in 2013. Prior to Cleveland Research, Rusty started his career at Saks Fifth Avenue as an Executive Trainee and an associate in retail planning and financial forecasting. Rusty graduated from The Ohio State University Fisher College of Business in 2012. He is a Chartered Financial Analyst® (CFA) charterholder.